Soothe Booth Brand Identity
Soothe Booth Brand Identity

Brand identity and icon design is one area in which Mercer Design excel.

Soothe Booth approached Mercer Design to create an identity for their new business. The final logo is playful and conveys the essence of the business which is the distribution of essential baby and toddler goods via vending machines.

We chose a colour scheme that is in keeping with the target market of parents and their babies/toddlers.